Club de Fútbol Puebla, commonly known as La Franja, is a professional football team based in the city of Puebla, competing in Mexico's top-flight Liga MX. The club plays its home matches at the iconic Estadio Cuauhtémoc, a historic venue that has hosted World Cup matches. Founded in 1944, the team's identity is defined by its distinctive blue and white striped kit, which gives rise to its nickname. The club is owned by the Grupo Orlegi sports conglomerate and is currently led by head coach Eduardo Arce. Puebla's history is one of resilience and passionate local support, having been formed to bring top-level football to the Puebla region. The club's name is simply derived from its home city. Its early years were marked by a steady presence in the Mexican football landscape. The club's peak era arrived in the 1980s and early 1990s, a period that defines its legacy. Under the guidance of legendary manager Manuel Lapuente and with stars like the prolific Paraguayan striker Jorge "El Magico" González, Puebla achieved its greatest success by winning the Liga MX championship in the 1989-90 season. This title remains the crowning achievement in the club's history, a feat celebrated by its devoted fanbase. The team also secured the Copa México in 1990, completing a historic double. In more recent times, Puebla has often found itself in the middle of the table, occasionally making playoff runs but struggling to recapture past glories. The modern squad has relied on a mix of experienced domestic players and shrewd South American imports to remain competitive. The culture of Puebla is deeply rooted in its community, with a loyal fan base known for creating a vibrant atmosphere at the Cuauhtémoc. The team's mascot is a dragon named "Franjón," embodying the fighting spirit of La Franja. In summary, Puebla is a historic club with a famous championship to its name, representing a proud city with a passionate following, continually striving to climb back to the pinnacle of Mexican football.